Offer a Service/Freelance
Offering a service or freelancing are great ways to get extra cash when you need it and, depending on your skill set, it is possible to make a respectable six figure a year income once you become established. It’s also an excellent way to finance your other business endeavors when you are just starting out.
You’ll need some sort of skill, for example: graphic design, writing, editing, language translation, a good voice (for voice-overs), programming, data entry (using excel), SEO, web design, tech support, etc.
You business model could involve setting up a service business with its own website where people would come to you through your promotional channels.
Alternatively, you could apply for individual freelancing gigs…
Either by bidding on specific job requests through freelancing sites, or by replying to job ads in the help wanted section on marketing forums or online classifieds.
Offering online services to offline businesses is another consideration and has become a booming enterprise for many internet marketers over the last couple of years. . .
Every brick and mortar business needs an online presence and many still don’t have one. And even if they do, their websites are often antiquated, look awful on mobile devices, lack interesting content, and haven’t been optimized for the search engines.
If you can offer them help at a reasonable price, and don’t mind doing a bit of cold selling, you could find some very appreciative clients.
The Skills You’ll Need
You need good people skills.
You need to be reliable, reachable, and able to meet deadlines.
You need to know your skill set and be able to accurately assess how long a job will take you to complete.
You need to be able to understand your employer’s, or client’s, needs.
You are paid on completion of the job.
There is a lot of freelancing work available.
The opportunity to grow your freelancing service into an agency if you have enough work to bring other outsourcers or employees on board.
You have be careful not to take on more work than you have the time to handle.
Employer’s that keep changing their mind on what they want, or are unable to explain clearly what they want done.
You may be up against some stiff competition . . . because their cost of living is low in comparison to other parts of the world, freelancers from third world countries can afford to charge a couple of dollars an hour for services rendered. This makes it hard for people from wealthier countries with a higher cost of living to compete on price.
Deciding on an appropriate price for your services.
How to Get Started
Take a good look at your skill set and decide what type of services you will offer.
Choose a freelancing service you can join or find a place to advertise.
Build your own freelancing website.
Successful Freelancers or Service Providers
Personally, I know of several people who started out offering their services on internet marketing forums and then successfully grew that into a full-time business over a period of several months to a year.
One lady started out offering copy editing and proofreading for websites and now has a successful venture selling PLR (Public Label Rights) articles, reports and ebooks both on the forum and through her website.
Another started out offering article writing and now has a team of writers working for her who produce everything from 250 word blog posts to 90,000 word ghost-written novels for her clients.
And finally, a gentleman who started out on Fiverr, offering to set up WordPress and install a theme for $5, has now grown his business into a full service website-building company with a team of outsource workers.
Freelancing Resources & Courses
Here are some reputable freelancer sites where you can create a profile and bid on freelance opportunities:
Webmaster and internet marketing forums are good places to look for work and advertise your services. Here are a couple to get you started:
Also consider joining LinkedIn and creating your profile. Look for relevant groups to join. LinkedIn also has a jobs section.
Resources Specifically for Freelance Writers:
- The Editorial Freelancers Association publish a rate chart that will help you to decide what rates to charge for your services.
- Join the Freelance Writers Den to “hang out, find help and earn more”. Freelance Writers Den is the supportive place where freelance writers learn how to grow their income — fast.”
Writers Market by Writers Digest offers a subscription at very reasonable prices: $5.99 a month, $24.99 for 6 months or $39.99 for a year.
“WritersMarket.com is the Internet’s most comprehensive guide to getting published. Since 1921, Writer’s Market has been the “freelance writer’s bible”, providing contact information for thousands of editors and agents, tips on manuscripts formatting, query letter clinics and more.”
“Subscribers to WritersMarket.com have access to an exclusive community site where they can meet other serious writers, blog, chat in the forums, join groups, and much more! “
Writer’s Digest also offers the following resources and courses:
WritersDigestShop is dedicated to offering the best books, information, tips, and inspiration to all writers, including fiction, non-fiction, children’s writers, freelancers, poets, and more.
WritersOnlineWorkshops is the home of Writer’s Digest University, which features online writing classes led by professional instructors. Writer’s Digest University offers writing courses for all skill levels and on a wide variety of writing topics — everything from getting started to perfecting your craft and getting published.
Tutorials.WritersDigest is the place for online video instruction for writers. More than 100 video tutorials take writers through the ins and outs of how to write, how to find an agent, how to build a promotional platform, and everything in between.
In addition to the above, you will find more resources & courses that apply in general to online marketing in the last chapter of this book: “Essential Resources”.
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