Get Paid to be Social
Do you enjoy hanging out on forums and social networks? Why not make some money while doing so. . .
Social Media Managers are in great demand, although you will need to understand the social media needs of business and have a good knowledge of at least Facebook and Twitter, but preferably also have experience with LinkedIn, Google+, Pinterest and other popular social networks.
If you set up your own service business you will need to differentiate yourself in some way as you will be up against some stiff competition.
Community Managers are usually hired on salary as opposed to contracting their services.
And those of you who enjoy hanging out on forums could also consider forum moderation or forum posting jobs as a way to earn a little extra income.
Forum Posting/Moderation or Community Manager
The majority of forum owners don’t pay moderators or posters, however, the owner of a new forum may wish to do so to get the forum off the ground running.
Also some business forums, particularly those that are used as a platform to deliver course material, will often hire a moderator/poster to keep things running smoothly, handle technical problems that users experience, and sometimes to act in a coaching capacity.
Technical support forums often hire posters to serve in a customer support capacity.
Because most paid posting and moderation jobs don’t pay very well, it is probably better suited to people who just like to be social and want to earn a little extra money on the side.
Having said that, there are exceptions and I have personally seen legitimate vacancies for forum moderators and managers that were offering as much as $20-$30 an hour, or $30,000-$40,000 a year on a full-time contract.
Community Managers are usually hired by the owners of the community website.
And. . . If you had enough experience under your belt, you could apply for a position like the one Moolaroos was advertising recently (March 2014). . .
Community Manager – offering a full-time salary of $80k – $110k plus equity compensation, plus benefits, plus fancy desk, ergonomic chair and an iMac!!
The Skills You’ll Need
You will need technical knowledge of forum administration as a moderator or manager.
You need excellent people skills and communication skills.
You need to be able to remain impartial and need to be “thick-skinned” to deal with difficult forum or community members who direct their anger towards you.
You may need coaching skills for teaching forums or technical skills for support forums.
You may need other skills as a Community Manager, such as customer service, writing, press releases, media and outreach skills.
You can work from anywhere with an internet connection.
For many jobs the hours are flexible and you can choose to work as much or as little as you like.
It can be rewarding and fun, especially if you are interested in the subject matter.
Dealing with hostile forum members.
Finding a forum with subject matter that appeals to you and keeps you interested..
How to Get Started
Look through the sites listed in the resource section below for job offers.
Social Media Manager/Consultant
Social Media has become vital to businesses as a marketing tool and many of them are hiring people to manage their social media campaigns.
You should have some experience with the social sites on which you plan to offer services. . . Facebook and Twitter at an absolute minimum; Google+, LinkedIn, Pinterest and YouTube are desirable, and Instagram, Tumblr and the new MySpace are also considerations.
There are three ways to work as a Social Media Manager or Consultant. . .
You can start your own agency, freelance, or you can look for a company that is hiring.
The Skills You’ll Need
You need to be highly organized and a good social media conversationalist.
You should have an understanding of social media in a marketing context.
Depending on the position or client’s requirements, you may also need experience with customer support, SEO, PR, writing/blogging, PPC advertising, etc.
You get to help businesses succeed.
Doing what you love (socializing) and getting paid for it.
Social Media Managers are in high demand and will be for the foreseeable future.
The financial rewards can be high.
If you are setting up as a freelancer or an agency there will be some initial costs, such as website setup, advertising fees and social media integration tools to automate some of the processes.
Dealing with unsatisfied customers of the business you are working for.
Can be very time consuming.
How to Get Started
If you are fairly new to social media you should gain experience and master at least a couple of the more popular sites, such as Facebook and Twitter. You could pick 2 or 3, master them, and offer those as part of your service initially; then expand your service as you get to know other sites.
Study up on current social marketing techniques. . . they are always evolving.
Choose a freelancing service you can join or look through the resources below for job searching.
Build your own agency website and start marketing your service.
Social Media Manager Success Stories
Andrea Vahl and Phyllis Khare are two successful social media managers who have gone on to teach others to do the same.
You can find out more about them in the course listings below.
Social Media Resources & Courses
Social Media Resources & Courses:
- Stuart J. Davidson has written an excellent tutorial on his site called “The Ultimate Guide to Becoming a Great Social Media Manager”.
Forum Posting Jobs:
The following resources apply to both Social Media and Forum work:
Here are some reputable freelancer sites that many businesses use for hiring people:
Other Places to look for work or advertise your services:
ICUC Services offer complete social media management solutions including moderation of user-generated content on social networks, forums and blogs; risk management; social content services; etc.
ICUC have a lot of employment opportunities, especially for people who can work in more than one language.
- eModeration is always interested in hearing from talented community managers and moderators. They prefer experienced candidates but offer training to those who have other unique skills to offer.
- You could also try advertising your services on webmaster and internet marketing forums such as DigitalPoint or the WarriorForum.
- Also create your profile on LinkedIn … many business HR departments look for social media experts and services on the site. They also have a job section you can peruse.
In addition to the above, you will find more resources & courses that apply in general to online marketing in the last chapter of this book: “Essential Resources”.
To read another chapter online choose from the list below…
To Download a PDF Version of “A Dozen Ways to Freedom”…